Thinking like a CEO: using the Life Cycle to navigate the crisis

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Will Kenney, Senior Fund Manager at Royal London Asset Management explains how RLAM's Global Equities team have been using their proprietary Corporate Life Cycle model to help them make sense of the current challenging environments as we navigate the Coronavirus crisis.

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Past performance is not a reliable indicator of future results. The value of investments and the income from them is not guaranteed and may go down as well as up and investors may not get back the amount originally invested. The views expressed are the author’s own and do not constitute investment advice.

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Royal London Asset Management

Royal London Asset Management (RLAM) is one of the UK’s leading fund management companies, managing assets on behalf of a wide range of clients. Our experienced team of investment specialists manages around £140 billion of assets (as at 30.09.2020), investing across all major asset classes. Our funds are aimed at meeting a broad range of investor needs.

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